Ishmael is a Hip-Hop Artist hailing from the San Joaquin Valley in California. He started making music when he was 14, originally aspiring to be a producer. He started rapping and writing his own lyrics, taking inspiration from J. Cole, Drake, Kendrick Lamar, among others.
Struggling with finding inspiration, he was finally able to commit fully to his music and uploaded his first album to major streaming platforms in 2018.
His latest release All That shows his versatility as an artist, as it’s unlike anything he’s released previously. The sound, along with the photo campaign, conveys a nostalgic aesthetic or feeling.